Amazon advertising is key to increasing visibility and driving sales. At Bright Brain Tech, we offer specialized Amazon marketing services that help you stand out and succeed on the world’s largest online marketplace.
As a leading provider of Amazon marketing services, we offer end-to-end solutions tailored to your unique business needs.
Our team of experts excels in creating and managing effective Amazon advertising campaigns that maximize your product visibility and boost sales.
We leverage advanced analytics and data-driven insights to optimize your Amazon advertising campaigns, ensuring you get the best return on investment.
Our Amazon advertising services include personalized strategies that align with your brand and target audience, driving meaningful results.
70% of Indian users look for products on Amazon when shopping online!
Thanks to a focus on accurate product details and authentic ratings, Amazon has earned the unwavering faith of customers. So much so, that 3 out of every 4 Indian internet users research Amazon.in before making a purchase online or offline. Of all the traffic that is driven to this site, 34.82% comes from Paid Advertising. Thus if you want to get noticed, you need to be on this crazy website!
We do this in 4 steps! Here’s how:
If your brand is new to Amazon Marketing Services- We will work closely with you to craft, test, and optimise campaigns until we gain the optimal result.
If you already have Amazon PPC Campaigns up and running- We will analyse your existing PPC Campaigns to ensure that we keep only the necessary and rule out wasteful ad spend.
We will conduct focused keyword research using reliable resources to figure out how today’s customers are searching for the products you sell. We will then shortlist the keywords that work best for your products, along with competitor analysis, reverse ASIN searches, and more.
Once your campaigns are up and running, our Amazon PPC Management team will conduct ongoing campaign optimisation. It will make way for a lower average cost of sales (ACoS) and higher ROIs. Your bids and budgets will be carefully monitored and optimised to ensure you’re spending wisely.
With campaign tracking and reporting, our team will always keep you updated on exactly where your campaigns are at and how they’re performing. The weekly and monthly reports will break down the data to show you conversion metrics and performance tracked against your KPIs and goals so you will know if the campaign strategies are working in favour of your brand or not.
Boost your product visibility with targeted Sponsored Product Ads that appear in search results and product detail pages.
Enhance your brand awareness with Sponsored Brand Ads that feature your logo, a custom headline, and multiple products.
Reach potential customers on and off Amazon with Sponsored Display Ads that target relevant audiences based on their shopping behavior.
Expert management and optimization of your Amazon advertising campaigns to maximize performance and ROI.
Detailed reporting and insights to track the success of your Amazon advertising efforts and refine strategies.
Discover how our Amazon advertising services have helped clients achieve their marketing goals:
Increased sales by 180% through targeted Sponsored Product and Brand Ads.
Achieved a 220% boost in visibility and engagement with strategic Sponsored Display Ads and comprehensive campaign management.
Elevate your brand’s presence and drive sales on Amazon with Bright Brain Tech’s expert Amazon marketing services. Contact us today to learn more about our Amazon advertising services and how we can help you achieve e-commerce success.
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Amazon Advertising is a search advertising solution for Amazon vendors. Similar to pay-per-click ads on Google Search Network and Google Display Network, sellers only pay when shoppers click on ads. But, unlike Google, Amazon takes the second highest bid amount into account, not the first.
At BrightBrain, Amazon Advertising involves a 4-step process-
1. Campaign Auditing and New Campaign Builds:
If your brand is new to Amazon Marketing Services- We will work closely with you to craft, test, and optimise campaigns until we gain the optimal result.
If you already have Amazon PPC Campaigns up and running- We will analyse your existing PPC Campaigns to ensure that we keep only the necessary and rule out wasteful ad spend.
2. User Behaviors & Competition Research
We will conduct focused keyword research using reliable resources to figure out how today’s customers are searching for the products you sell. We will then shortlist the keywords that work best for your products, along with competitor analysis, reverse ASIN searches, and more.
3. Strategic Approach for Bid Management
Once your campaigns are up and running, our Amazon PPC Management team will conduct ongoing campaign optimisation. It will make way for a lower average cost of sales (ACoS) and higher ROIs. Your bids and budgets will be carefully monitored and optimised to ensure you’re spending wisely.
4. Amazon Campaign Tracking and Reporting
With campaign tracking and reporting, our team will always keep you updated on exactly where your campaigns are at and how they’re performing. The weekly and monthly reports will break down the data to show you conversion metrics and performance tracked against your KPIs and goals so you will know if the campaign strategies are working in favour of your brand or not.
Here are three main types of Amazon ads you can run for your Amazon PPC campaigns:
1. Sponsored Product Ads: Sponsored Product ads take searchers directly to a specific product you’re selling on Amazon. They are keyword-targeted and usually appear above or below the search results page. When shoppers click on your sponsored product ad, they land on the ads product detail page. The objective is to gain as many relevant leads as possible.
2. Product Display Ads: Product display ads aren’t focused on keyword targeting but on interests. They usually appear at the top and bottom of pages, as well as customer review pages and in marketing emails from Amazon. The objective is to capture leads and get them more interested in your products.
3. Sponsored Brand Ads (Headline Search Ads): Sponsored Brand ads are slightly different from the sponsored ads. They usually appear in search results as headline banners, above other individual sponsored ads and organic listings. These are also keyword targeted and can be used to promote/showcase 3 or more products together. They serve as a guide when searchers aren’t sure of the exact product they need.
To see a list of all of your Amazon attributions for a campaign go to Advertising > Campaign Manager.
The following stats for the selected time range for each campaign are summarised under the Campaigns tab.
• Budget
• Spend
• Sales
• ACoS
• RoAS
Amazon Advertising in India costs around ₹60 but Advertisers on Amazon from around the world typically spend $0.81 per click on their ad. The most important thing to remember is that the price for Amazon sponsored ads cost in India is not fixed. The cost of your advertising campaign will be determined by your competition as well as your budget. You may expect to pay more for extremely competitive keywords if you compete for them while advertising on Amazon India.
BrightBrain delivers the most satisfying amazon marketing services. Find and engage millions of Amazon customers with BrightBrain, a digital marketing and Amazon Advertising Agency that provides top-notch services to cater to your Digital Marketing needs. Our services can help you create and strengthen your online presence, leaving you with more time to focus on other important aspects of your business.
We believe in providing impeccable Amazon PPC services to revamp your product pages on the platform and apply new marketing strategies to drive more traffic, more sales, and more profit. If your brand needs an Amazon PPC Management Agency then you are in the right place.