Fuel NGO

Service

  • Digital Campaigns

Sector

Non-profit
BrightBrain Tech

FUEL Aptitude Championship 2020 promotion - a fundraising musical concert by the Sanam Band, hosted by FUEL!

Friends Union for Energising Lives (FUEL) is a non-profit organisation based in Pune. It was initiated in 2006 and emerged from the idea of providing students with better access to information and opportunities.

Solutions.

  • Facebook was the primary platform. Campaign types were: event promotion, social media posting, page likes, conversion on website by tracking events on book my tickets button.
  • Leveraged outdoor marketing – placed hoardings at prime locations.

The Result.

Reached an audience of
16, 24, 448 with a budget of
Rs. 1 Lac.

The concert was a hit with an audience size of more than 5,000.

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